‘Refreshing bus stop’ was an interactive project carried out for Electrolux in Sao Paulo, Brazil.
Challenge
Create an interactive experience involving potential consumers and Electrolux products.
Idea
Developing a bus stop that offers a unique experience to consumers.
Through displays adapted with Electrolux products, users could control the temperature of bus stops according to their needs and even have a glass of water, just by clicking on the product controls on the displays.